Persuade with confidence
If your purpose in presenting is to persuade someone to a particular point of view of convince them to take your advice, they most important thing you need to be able to display is confidence, suggests new research.
A study in which volunteers could ‘buy’ advice from other volunteers to help them answer a question, found that advice was more likely to be sought from the people who appeared to be most confident that they knew the correct answer, reports the science magazine New Scientist this week.
Study author Don Moore from Carnegie Mellon University in Pittsburgh found that the volunteers’ preference for seeking advice from a confident source even extended to ‘advisors’ with a less than perfect history of accuracy.
June 8, 2009
Tags: confidence, persuasion, presenting Posted in: General
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